What is the Gucci & Balenciaga “Hacker Project” collection? We’ve broken down what to expect and how to shop the highly sought-after (and already sold out) pieces, including the monogrammed City bags and logo-embellished jackets, below. Kick off your winter off with new additions to your wardrobe from the Gucci x Balenciaga collection. The project was also inspired by a slew of key motifs that represent different aesthetics and moods, each one lensed by four different photographers: “Horse Racing Motifs,” “Gucci Lifestyle and Décor,” and “New Year’s Eve.” In light of the holiday season and “The Hacker Project,” Gucci is already getting into the holiday spirit with a series of pop-up locations featuring captivating and immersive shopping experiences in select cities starting Wednesday, Nov. The collection includes must-have pieces with a mashup of the brands’ logos and aesthetics, and it seems some eager shoppers have already gotten their hands on the collection, like the coveted Gucci x Balenciaga Hourglass bag. After showing fans a sneak peek of its surprise Gucci and Balenciaga collection in a short “Aria” fashion film in April, the two luxury brands have finally released the entirety of their “hacking lab.” The newly-dropped release follows a series of recent partnerships, like Gucci’s collaboration with Xbox and Balenciaga’s Paris Fashion Week film with The Simpsons.Īvailable now, the two fashion houses are kicking off the holiday season with a curated and limited-edition selection, titled “The Hacker Project.” Tapping into all-things logomania and vibrant patterns, Gucci’s Alessandro Michele reimagines Balenciaga’s classic silhouettes with a maximalist twist.
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